Private label

Your brand. Our engineering.

Sell compatible optics under your own name without building a coding lab, a test bench or a sourcing operation. THI does the technical work behind the scenes, and your customers see your brand.

You keep
Your brand, your pricing, your customer
We handle
Sourcing, coding, testing and support
Discretion
Blind drop shipping · NDAs on request
Coverage
1,400+ parts across 50+ OEM platforms
Start the conversation
sales@thiusa.com · 949-215-3245

How it works

The brand behind your brand

For more than twenty years THI has been the brand behind the brands. Much of what we build ships under our partners’ names.

You bring the customer relationship and the brand. We bring the parts of compatible optics that take years to get right: sourcing, platform coding, in-house testing and technical support.

Because the same catalog covers 1G to 800G and 50+ OEM platforms, one partner can cover a mixed Cisco, Juniper, Arista and Dell environment instead of juggling several suppliers.

Discretion is built in. We can blind drop ship straight to your customer, with no THI name, invoice or pricing in the box, and we are glad to sign an NDA before you share customer or project details.

Tell us which platforms and speeds you sell most, and our sales team will walk you through how a private-label program would work for your business.

The process

From first call to your first order

A simple, four-step start.

Tell us what you sell

The platforms, speeds and volumes your customers buy most, and how you want the product presented.

We match and code

Each part is matched to its OEM equivalent and programmed in-house for the target platform.

Tested in-house

Parts are tested for the specified compatibility before they leave us.

Sold as yours

Your customers buy from you, under your name. We can blind drop ship straight to them and stay behind the scenes, with support when you need it.

Why partners choose it

Why private label with THI

What changes for your business when THI is the brand behind yours.

Margin you control

You set the price to your customer. We quote you directly.

No lab to build

Coding hardware, test equipment and the know-how to use them stay on our side.

One source, many platforms

Cover Cisco, Juniper, Arista, Dell and 50+ other OEMs from a single partner.

Your customers stay yours

We work behind you, not around you. If a customer we know is yours contacts us directly, we pass them back to you.

Blind drop shipping

Orders can ship direct to your customer in plain packaging, with nothing in the box that points back to THI.

NDAs on request

Need to keep a customer, project or pricing confidential? We will sign an NDA before you share the details.

Support behind you

Technical help for you and, when needed, for your customer after the sale.

Core to what we do

Private label is not a side line for THI. It is the center of the business.

Ready to put your name on it?

Tell us about your customers and the platforms you sell. We will take it from there.